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BRAND ANNOUNCEMENT FILM / 2025

PARTNERSHIP ANNOUNCEMENT

Lead Promo Editor


ABOUT THE PROJECT

REDEFINING THE FUTURE OF TENNIS BROADCASTING

A brand announcement film introducing the collaboration between Sony and ATP Media, aimed at transforming the way tennis fans experience live broadcasts. Debuting at the 2025 Nitto ATP Finals in Turin, the partnership showcases Sony's HawkAR and HawkVISION technologies, bringing immersive visual experiences and new perspectives to audiences worldwide. Handled the editorial production of the promotional film, assembling sports footage and technology-focused visuals into a compelling narrative.